Less Blah, Blah, Blah.

Yeah, Another Blog.

Here at Loop Central, we are dedicated to producing a blog that’s really interesting
(and also good for our SEO), because all of us report to Google, right?

The PR Loop team has some seriously good writers so we’re expecting them to contribute their original ideas.
We’re also looping – excuse us, looking – at what’s being discussed in The Loop and will provide our macro analysis.
It’s always interesting seeing the differences and similarities between professionals working across the country
or in completely different industries like ice cream and aerospace. You can look smart at work and share the trends
and patterns we discover. Finally, we welcome blog submissions from our beloved Loopers.
Y’all know AP Style, right?

digital detox you are here photo
Diane Eichler

Is a Digital Detox Possible in PR?

Being glued to our devices can take a toll—on our eyes and our spirits. Because we need to know about the news before, well anyone, it’s easy to make screen time a habit.

light bulb on gradation background
Dionne Taylor

The PR Challenge for Challenger Brands

It’s the novel Pepsi/Coke challenge – who’s the dominant brand, whose the follower? Which brand are you more likely to cover or want to work with?

planner with sticky notes
Dionne Taylor

PR Strategies to Help Any Business

A good PR strategy can help boost interest in your brand, but a great PR strategy can maintain it, so you remain relevant well beyond your launch phase.